Futu Partners with BlackRock to Launch ETF-Based Robo-Advisory Services

Futu Holdings Limited, a trailblazer in digital brokerage and wealth management, has unveiled ETF-based intelligent robo-advisory services, in collaboration with BlackRock. This new offering is tailored to provide clients with optimized, personalized investment solutions aligned with their financial goals and risk appetites. 

Introduced in Hong Kong and Singapore in September 2024, the upgraded robo-advisor addresses retail investors’ pain points by seamlessly selecting high-performing portfolios, rebalancing them automatically, and providing strategic asset allocation. Steve Zeng, Futu’s Head of Wealth Management, emphasized the move as a step towards innovation in global wealth management, saying, “Launching ETF-based robo-advisory services has been our latest move to drive innovation and push the boundaries of the wealth management business.” 

Partnership with BlackRock

As part of this groundbreaking launch, Futu joined hands with BlackRock, the world’s leading asset manager, to introduce five flagship Target Allocation ETF Model Portfolios to investors in Hong Kong and Singapore. These model portfolios employ BlackRock’s renowned strategies to deliver diversified global multi-asset exposures, leveraging iShares ETFs as building blocks. 

Aarti Angara, APAC Head of Global Product Solutions at BlackRock, highlighted the significance of this collaboration: “This is our first time offering flagship Target Allocation ETF model portfolios to Futu. Our goal is to provide a globally diversified, low-cost investing experience. With over 1,400 iShares ETFs in our global range, we aim to ensure that investors everywhere have access to the products they need to achieve their financial goals.” 

These portfolios, powered by BlackRock insights, are designed to offer total returns through a mix of strategic and tactical asset allocations. Futu’s technology-driven advisory service leverages these insights to help clients navigate global investment opportunities with ease. 

The Robo-Advisory Advantage

Futu’s intelligent robo-advisory platform tailors recommendations based on individual client profiles and financial situations. It simplifies complex investment decisions, enabling retail investors to optimize asset allocation without needing extensive financial expertise. 

Zeng remarked, “By leveraging BlackRock’s robust models and analytical capabilities, we can help clients seize global investment opportunities effortlessly. Tech-powered investment advisory services have become a significant trend in the global asset management market.” 

About Futu Holdings

Founded as a fully digitized brokerage platform, Futu has been revolutionizing investment experiences since its Nasdaq debut in 2019. The company offers a range of services, including trading, wealth management, market data, and interactive social features through its platforms, Futubull and moomoo. Futu’s enterprise service brand, FUTU I&E, also provides innovative solutions for Employee Stock Ownership Plans (ESOPs), IPO distributions, and investor relations. 

Futu’s focus on user-centric innovation ensures continuous enhancements to its platforms, aiming to become a globally influential financial services provider. 

Future Aspirations

With this launch, Futu solidifies its position as a frontrunner in tech-driven financial solutions. The company is committed to expanding its capabilities and collaborating with global institutions to deliver high-quality investment solutions that cater to diverse investor needs. 

As the world of wealth management evolves, Futu’s partnership with BlackRock represents a bold step forward in making intelligent, low-cost, and globally diversified investment options accessible to all.